Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.
I realize I am liking more and more these type of videos, I think I am a visual learner. Now, this one really got me on minute [7:33] where he mentions about divergent thinking, this is something I’ve struggled for a long time because sometimes I wish I was not a divergent thinker considering the way the world sometimes moves.
…its about standarization. I believe we need to go in the exact opposite direction, that’s what I mean in changing the paradigm. There is a great study done recently on divergent thinker … isn’t the same thing as creativity, I define creativity as the process of having original ideas that have value. Divergent thinking is not a synonym but its an essential capacity for creativity. Its the ability to see lots of possible answers to a question… to think not just in linear or convergent ways, to see multiple answers not one.
Since I have been interested lately on thinking about new ideas, It seems that I’ve magnetized posts and all related info about ideas as well as creativity, today I was reeding my feedly feed and found a book called “Ten Faces of Innovation” by the IDEO people. That book in itself is very interesing and I may even buy it, but then after doing some more browsing on Amazon, I found this one book called “MAKING IDEAS HAPPEN“.
Now, THAT, I found it more interesting because just yesterday I was thinking about my challenge in life about precisely this: “how do I make ideas happen”. I consider myself a creative person, and I think a book like this may be worth the try, don’t you think?
Your ideas are like diamonds… without the refining process, they are just a dirty rock, but by cutting away the impurities, they become priceless.